DEMYSTIFYING MAKEUP & SKINCARE

You can be a woman who wants to look good and still stand up for the equality of women.”

Meghan Markle

“Women are incredible creatures who wear so many hats and balance so many things in life, and it has always frustrated me how critical and unforgiving they are of themselves. I hate that so much of what’s coming from the beauty industry is so overwhelming that it’s just become this additional burden, one more thing they feel they aren’t doing right. When I became a mom, I realized how unbelievably strong and unique women are and how tragic it is that most can’t see it. I try to be a voice speaking against the criticism, encouraging women to identify the things they love about themselves. Women need to celebrate the amazing, powerful beings that they are - and I love being able to help them get there.”

Cleanser Needs Based on Your Skin Type

If you’re shopping for a natural face wash, the first step is knowing what your skin type needs to succeed. Choosing the wrong face wash can lead to breakouts, dry skin, and generally worsened skin symptoms. Here’s what you should be looking for in a natural face wash, based on your skin type:

DRY SKIN Cleanser Needs:
Ingredients that inject rich moisture and refreshing hydration into skin – skip the foaming cleansers.

OILY SKIN Cleanser Needs:
Ingredients that degrease the skin, regulate oil production, and can bond to and remove excess oils from skin.

COMBO SKIN Cleanser Needs:
Ingredients that both regulate oil and reinforce moisture.

ACNE-PRONE SKIN Cleanser Needs:
Ingredients that calm redness, soothe inflammation, and purify pores.

SENSITIVE SKIN Cleanser Needs:
Ingredients that will cleanse and replenish without stripping or irritating skin.

NORMAL SKIN Cleanser Needs:
Ingredients that keep skin in balance while reinforcing tone, texture, and hydration.

DULL SKIN Cleanser Needs:
Ingredients that regulate melanin production, slough away layers of dead skin, improve skin texture, and brighten skin tone.

AGING SKIN Cleanser Needs:
Gentle, non-stripping ingredients that encourage brightness, elasticity, moisture retention, and skin suppleness.

CLEANSERS

If you’re shopping for a natural face wash, the first step is knowing what your skin type needs to succeed. Choosing the wrong face wash can lead to breakouts, dry skin, and generally worsened skin symptoms. Here’s what you should be looking for in a natural face wash, based on your skin type:

DRY SKIN